It was no surprise that Tracy Conklin knocked the listing competition out of the park. From the day the competition started in June until the day it ended in November, she was able to list 27 homes for clients. She is a true Real Estate Rock Star and well deserving of the $5,000 listing competition prize. She plans to take her family on an unforgettable vacation with the prize money!
She gave some great advice to agents about listing homes, "I have found that the most important thing in listing a home, is the upfront legwork I do. The more I can do before the house even hits the market, the smoother the selling process goes for everyone.
1) Set realistic expectations. Their job is to get their home ready to sell (see the paragraph below), have the home show ready and accommodate showings...your job is everything else.
2) Do a staging walk through and discuss how to market the home properly. Make a list of items to remove, suggest items to add to the home, and compile a list of upgrades. This will be valuable for the listing, and will be an asset to the appraiser as well.
3) Blast it out everywhere the evening before it hits the market...create a buzz about the property. Put it on Facebook, your blog, work it into conversation, send out an email to top agents, get in on Craigslist. If it doesn't move quickly, adjust photos and verbiage to keep it fresh online. The more prepared I am, the better my listings look once they hit the market. And the happier my clients are."
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